Monday, November 2, 2015
Apple, Samsung Suffer As Tablets Register Worst Quarter So Far
The tablet market is pretty much packing up. Soon after the IDC report that showed a 12.6 per cent year over year decline a Canalys report puts the figure at 20 per cent. In fact, Canalys says the worldwide PC market experienced its fourth consecutive quarter of negative growth, with shipments declining 14% to 114.2 million units. Canalys counts tablets in the PC segment.
“The market struggled in Q3 as vendors continued to grapple with the impact of currency headwinds, excess channel inventory and product transitions driven by Microsoft and Intel. With the exception of North America, all regions experienced double-digit annual shipment declines, including EMEA that fell almost 18%,” the Canalys report said.
However, the positive news came from the two-in-one PC category which grew 77 per cent year-on-year and global notebook shipments increased 12 per cent sequentially, as the market gears up for the holiday season. “Although this indicates a better end to 2015, vendors must resist the temptation to build inventory in Q4. Consumer demand will be muted by Microsoft’s Windows 10 upgrade program and tablet vendors will be eager to present holiday shoppers with attractive bargains,” the report forewarned.
Apple, meanwhile, continued to lead the tablet market even as iPad shipments slipped 20 per cent, falling below 10 million units for the first time since Q2 2011 to 9.9 million units. Samsung posted a similar year-on-year shipment decline as it continues to occupy second place with 7.9 million units. Lenovo’s tablet shipments increased by around 2% to 3.1 million units, putting it at number three.
Source: indianexpress.com
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